Constituency profile

South Cotswolds

South West · County constituency

Dr Roz Savage MP
Sitting MP

Dr Roz Savage

Liberal Democrat

First elected July 2024

Current PollCheck projection

Region & type
South West
County constituency
Last 5 GE winners
CCCCLD
Conservative 4/5, Liberal Democrats 1/5
EU referendum 2016
49.9% Leave
UK average 51.9%; -2.0pp below mean
Current outlook
Liberal Democrats +5.1pp
vs Conservative 32.6%
SouthernBrexit-marginal

About the South Cotswolds constituency

South Cotswolds is a county constituency in the South West. The sitting MP is Dr Roz Savage (Liberal Democrat), first elected in July 2024. At the 2024 general election, the Liberal Democrats won with 43.9% to 34.4% for the Conservatives, a majority of 4,973 votes on a 72.7% turnout. PollCheck's current projection, at the seven-poll average, has the Liberal Democrats on 37.7% and the Conservatives on 32.6%, a margin of 5.1 points.

Who lives in South Cotswolds? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
49.9%
UK average ~52%
Degree or above
39.8%
UK average ~34%
No qualifications
12.9%
UK average ~18%
Owner-occupied
69.1%
UK average ~63%
Renting (social + private)
29.1%
UK average ~36%
Median age
47.5
UK median ~40
Age 65+
28.5%
UK average ~19%
Age 18-34
22.9%
UK average ~28%

How did South Cotswolds vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

LD gain from Con · majority 4,973 votes (9.5pp) · turnout 72.7%

Current projection

If a general election were held today, at current poll average

Map of South Cotswolds

Switch between GE2024 ward winners (modelled estimates, ~4pp average error) and a demographic view from the 2021 Census. Hover any area for detail. How the map is built ›

Council layer (not Westminster)

South Cotswolds within Cotswold and Wiltshire and 1 other council

South Cotswolds crosses council boundaries: Cotswold (56%), Wiltshire (42%), Stroud (2%). None of the constituent councils were due to vote in 2026, so the figures below are the most recent ward results available. About this layer ›

Council overlap

CouncilShare of seat
Cotswold
33 LSOAs
56%
Wiltshire
25 LSOAs
42%
Stroud
1 LSOAs
2%

Recent council by-elections

Council ward by-elections held inside this seat, most recent first. The result column shows which party won; the share column shows the top three parties’ vote shares on the day.

DateWardResultTop 3 vote shares
2 Jul 2026St Michael's
Cotswold
LD HOLDLD 58% Con 19% Ref 15%
12 Mar 2026The Beeches
Cotswold
LD HOLDLD 53% Ref 23% Con 16%
1 May 2025Tetbury with Upton
Cotswold
Con GAIN from IndCon 40% LD 35% Ref 16%
1 May 2025Watermoor
Cotswold
LD HOLDLD 49% Ref 24% Con 15%
17 Jan 2025Chesterton
Cotswold
LD HOLD

Most recent council ward results

Latest council winner per ward - May 2026 results where the council voted, otherwise the most recent available result. How this table is sourced ›

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout
AbbeyLib Dem 53.4%vs Conservative 24.6%2023 Lib Dem 62.2%vs Conservative 28.8%-44.1%
BrinkworthLib Dem 46.4%vs Conservative 37.5%2021 Conservative 51.0%vs Lib Dem 45.5%-58.0%
By BrookConservative 44.8%vs Lib Dem 35.5%2021 Conservative 61.6%vs Lib Dem 19.8%-42.4%
ChestertonLib Dem 49.0%vs Conservative 24.2%2023 Lib Dem 63.9%vs Conservative 24.9%-35.2%
Cricklade & LattonLib Dem 48.3%vs Conservative 30.5%2021 Lib Dem 62.1%vs Conservative 37.9%-52.3%
Fairford NorthLib Dem 47.0%vs Conservative 29.9%2023 Lib Dem 51.5%vs Conservative 40.0%-40.1%
Four AcresLib Dem 50.8%vs Conservative 25.8%2023 Lib Dem 66.0%vs Conservative 34.0%-39.6%
Grumbolds Ash with AveningConservative 39.0%vs Lib Dem 37.4%2023 Conservative 61.4%vs Lib Dem 38.6%-41.1%
KembleConservative 41.1%vs Lib Dem 40.3%2023 Lib Dem 56.9%vs Conservative 41.0%-54.4%
KingswoodLib Dem 58.3%vs Conservative 25.9%2024 Lib Dem 82.0%vs Conservative 9.4%-45.6%
KingtonConservative 45.3%vs Lib Dem 33.8%2021 Conservative 61.5%vs Lib Dem 15.3%-46.4%
Lechlade, Kempsford & Fairford SouthLib Dem 44.3%vs Conservative 34.6%2023 Lib Dem 54.1%vs Conservative 39.7%-41.0%
MalmesburyLib Dem 50.4%vs Conservative 29.0%2021 Lib Dem 57.2%vs Conservative 31.2%-43.5%
MinetyConservative 48.0%vs Lib Dem 31.4%2021 Conservative 66.9%vs Lib Dem 12.4%-47.3%
New MillsLib Dem 46.4%vs Conservative 24.2%2023 Lib Dem 72.9%vs Conservative 27.1%-29.2%
PurtonConservative 45.8%vs Lib Dem 31.8%2021 Conservative 68.9%vs Lib Dem 14.3%-32.4%
SherstonLib Dem 47.6%vs Conservative 34.4%2021 Lib Dem 49.3%vs Conservative 44.5%-49.4%
Siddington & Cerney RuralLib Dem 48.9%vs Conservative 28.0%2023 Lib Dem 65.9%vs Conservative 34.1%-36.7%
South Cerney VillageLib Dem 49.4%vs Conservative 26.7%2023 Lib Dem 63.7%vs Conservative 36.3%-35.6%
St Michael'sLib Dem 50.3%vs Conservative 25.1%2023 Lib Dem 68.5%vs Conservative 31.6%-41.1%
StrattonLib Dem 51.0%vs Conservative 29.8%2023 Lib Dem 56.7%vs Conservative 30.6%-43.0%
Tetbury East & RuralLib Dem 38.5%vs Conservative 30.8%2023 Independent 76.7%vs Conservative 23.3%-41.0%
Tetbury TownLib Dem 42.8%vs Conservative 31.9%2023 Lib Dem 50.5%vs Conservative 27.5%-33.7%
Tetbury with UptonLib Dem 38.0%vs Conservative 36.1%2023 Lib Dem 37.6%vs Conservative 29.1%-41.4%
The Ampneys & HamptonLib Dem 46.7%vs Conservative 32.0%2023 Lib Dem 57.5%vs Conservative 42.5%-50.7%
The BeechesLib Dem 49.0%vs Conservative 26.6%2023 Lib Dem 55.5%vs Conservative 34.3%-33.6%
WatermoorLib Dem 50.3%vs Conservative 24.6%2023 Lib Dem 69.8%vs Conservative 30.2%-32.5%

Projection trajectory

PollCheck's projection for South Cotswolds at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won South Cotswolds at past general elections?

2024 and notional 2019 rows are on current boundaries; 2010-2017 rows are on the boundaries in force at the time. More on boundaries ›

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010predecessorCon holdJames Gray North Wiltshire MP6.7%51.6%36.2%3.9% UKIP1.2%0.4%7,48373.4%
2015predecessorCon holdJames Gray North Wiltshire MP9.8%57.2%15.6%11.5% UKIP4.6%1.3%21,04674.5%+1.1
2017predecessorCon holdJames Gray North Wiltshire MP17.5%60.3%17.7%1.6% UKIP2.1%0.7%22,87775.2%+0.7
2019notionalConservative winnerJames Gray North Wiltshire MP, pre-review boundary10.7%57.9%27.6%-3.8%-16,09273.0%
2024LD gain from ConRoz Savage7.5%34.4%43.9%9.8% Ref3.0%1.3%4,97372.7%-0.3

South Cotswolds was created or substantially redrawn by the 2023 boundary review. Pre-2024 rows below are for the predecessor seat North Wiltshire (the seat that covered most of this area), so vote shares and majorities aren’t directly comparable to the post-2024 figures.

Constituencies most like South Cotswolds

Five seats with similar demographic profiles to South Cotswolds. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

Every figure on this page is computed from the sources below. Read the full methodology ›

Show full source list
  • 2024 general election results · UK Parliament Election Results portal and House of Commons Library briefing CBP-10009.
  • Notional 2019 results on 2024 boundaries · UK Parliament Election Results portal. Recalculated by Parliament; carries assumptions about how 2019 voters would have distributed across the redrawn boundaries.
  • Historic general election results (2010-2017) · House of Commons Library historic results files (on the boundaries in force at the time).
  • Ward-level GE2024 estimates · Britain Elects / New Statesman - article by Ben Walker, underlying spreadsheet. Modelled from constituency totals; average ~4pp per-ward MoE.
  • May 2026 council ward results · Democracy Club via PollCheck's locals 2026 dataset.
  • Earlier council ward results (2014-2024) · DCLEAPIL v1.0 (Jason Leman, drawing on Andrew Teale's LEAP dataset and Democracy Club).
  • Demographics · ONS Census 2021 (England and Wales), aggregated to constituency level using the ONS LSOA21 -> PCON24 best-fit lookup.
  • EU referendum 2016 estimates · Constituency-level Leave vote estimates (Hanretty 2017 method).
  • MP details and Cabinet roles · UK Parliament Members API. MP photos are fetched live from the same source.
  • Boundary geometry and lookups · ONS Open Geography Portal (PCON24 boundaries, LSOA21 boundaries, LSOA21-WD24-LAD24 best-fit lookup).
  • Current projection and trajectory · PollCheck's demographic swingometer applied to the rolling 7-poll average from aggregated GB polls. Not a true MRP - vote-share movements are applied through per-constituency sensitivity multipliers derived from demographic regressions.

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