Constituency profile

Cheltenham

South West · Borough constituency · Cheltenham borough

Max Wilkinson MP
Sitting MP

Max Wilkinson

Liberal Democrat

First elected July 2024

Current PollCheck projection

Region & type
South West
Borough constituency, Cheltenham council
Last 5 GE winners
LDCCCLD
Conservative 3/5, Liberal Democrats 2/5
EU referendum 2016
42.9% Leave
UK average 51.9%; -9.0pp below mean
Current outlook
Liberal Democrats +21.0pp
vs Conservative 25.1%
SouthernRemain-leaningGraduate-heavy

About the Cheltenham constituency

Cheltenham is a borough constituency in the South West, covering most or all of Cheltenham. The sitting MP is Max Wilkinson (Liberal Democrat), first elected in July 2024.

At the 2024 general election, the Liberal Democrats won Cheltenham with 50.6% of the vote, ahead of the Conservatives on 36.1%, a majority of 7,210 votes. Turnout was 65.1%.

If a general election were held today, PollCheck's projection at the current seven-poll average has the Liberal Democrats on 46.1% and the Conservatives on 25.1% in Cheltenham, a margin of 21.0 points. The projection updates automatically as new polls are added.

Demographically, Cheltenham is a Remain-leaning area (an estimated 42.9% voted Leave in 2016). About 44.8% of residents hold a degree, 62.6% of homes are owner-occupied, and the seat has a median age of about 40 (2021 Census).

Across the last 5 general elections on record, the seat has been won by the Conservatives 3 times, the Liberal Democrats 2 times (earlier years may be on predecessor boundaries).

Who lives in Cheltenham? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
42.9%
UK average ~52%
Degree or above
44.8%
UK average ~34%
No qualifications
12.7%
UK average ~18%
Owner-occupied
62.6%
UK average ~63%
Renting (social + private)
36.7%
UK average ~36%
Median age
40.5
UK median ~40
Age 65+
22.4%
UK average ~19%
Age 18-34
31.7%
UK average ~28%

How did Cheltenham vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

LD gain from Con · majority 7,210 votes (14.5pp) · turnout 65.1%

Current projection

If a general election were held today, at current poll average

Map of Cheltenham

Switch between ward-level 2024 election winners and a demographic view. Ward winners are Britain Elects' / New Statesman modelled estimates with an average ~4pp margin of error per ward. The demographic view splits the seat into small neighbourhoods (around 1,500 residents each, from the 2021 Census). Hover any area for detail.

Council layer (not Westminster)

Cheltenham within Cheltenham

The Westminster constituency of Cheltenham sits entirely within Cheltenham Council. Local council elections are a separate ballot from Westminster general elections - the figures below are from the council elections held on Thursday 7 May 2026.

Council overlap

CouncilShare of seatProjection
Cheltenham
65 LSOAs
100%View projection ›

Most recent council ward results

Latest council winner per ward. Where the council held a May 2026 election, those results are shown; otherwise we show the most recent available ward result (via DCLEAPIL, 2014-2024), or, where the seat was uncontested at the last election, the current sitting councillor from OpenCouncilData. The "Shift since GE2024" column is only computed for May 2026 results - earlier council votes pre-date the GE, so no directional shift is shown.

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout

Projection trajectory

PollCheck's projection for Cheltenham at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won Cheltenham at past general elections?

2024 result is on current boundaries. The 2019 row is the UK Parliament's notional recalculation onto the 2024 boundaries (directly comparable to 2024). The 2010, 2015 and 2017 rows are on the boundaries in force at the time and aren't directly comparable.

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010LD holdMartin Horwood5.1%41.2%50.5%2.3% UKIP-0.9%4,92066.8%
2015Con gain from LDAlex Chalk7.3%46.1%34.0%7.1% UKIP5.0%0.5%6,51669.5%+2.7
2017Con holdAlex Chalk9.5%46.7%42.2%-1.7%-2,56972.3%+2.8
2019notionalConservative winnerAlex Chalk 2019 MP, pre-review boundary4.8%48.5%46.0%--0.7%1,42175.5%+3.2
2024LD gain from ConMax Wilkinson5.4%36.1%50.6%-6.4%1.6%7,21065.1%-10.4

Earlier years are on pre-2024 boundaries; comparable results on the new boundary will be added when sourced.

Constituencies most like Cheltenham

Five seats with similar demographic profiles to Cheltenham. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

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