Constituency profile

Redditch

West Midlands · County constituency

Chris Bloore MP
Sitting MP

Chris Bloore

Labour

First elected July 2024

Current PollCheck projection

Region & type
West Midlands
County constituency
Last 5 GE winners
CCCCL
Conservative 4/5, Labour 1/5
EU referendum 2016
61.0% Leave
UK average 51.9%; +9.1pp above mean
Current outlook
Reform UK +5.3pp
Vulnerability score 9/10 (Labour projected to lose)
MidlandsStrong Leave areaWorking-class profile

About the Redditch constituency

Redditch is a county constituency in the West Midlands, spanning parts of Redditch, Wychavon and neighbouring councils. The sitting MP is Chris Bloore (Labour), first elected in July 2024.

At the 2024 general election, Labour won Redditch with 35.0% of the vote, ahead of the Conservatives on 33.1%, a majority of 789 votes. Turnout was 59.6%.

If a general election were held today, PollCheck's projection at the current seven-poll average has Reform UK on 33.3% and the Conservatives on 28.0% in Redditch, a margin of 5.3 points, a projected change from Labour since 2024. The projection updates automatically as new polls are added.

Demographically, Redditch is a strongly Leave-voting area (an estimated 61.0% voted Leave in 2016). About 27.1% of residents hold a degree, 65.9% of homes are owner-occupied, and the seat has a median age of about 42 (2021 Census).

Across the last 5 general elections on record, the seat has been won by the Conservatives 4 times, Labour 1 time (earlier years may be on predecessor boundaries).

Who lives in Redditch? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
61.0%
UK average ~52%
Degree or above
27.1%
UK average ~34%
No qualifications
20.2%
UK average ~18%
Owner-occupied
65.9%
UK average ~63%
Renting (social + private)
33.1%
UK average ~36%
Median age
41.5
UK median ~40
Age 65+
23.7%
UK average ~19%
Age 18-34
28.7%
UK average ~28%

How did Redditch vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

Lab gain from Con · majority 789 votes (1.9pp) · turnout 59.6%

Current projection

If a general election were held today, at current poll average

Map of Redditch

Switch between ward-level 2024 election winners and a demographic view. Ward winners are Britain Elects' / New Statesman modelled estimates with an average ~4pp margin of error per ward. The demographic view splits the seat into small neighbourhoods (around 1,500 residents each, from the 2021 Census). Hover any area for detail.

Council layer (not Westminster)

Redditch within Redditch and Wychavon

Redditch crosses multiple council boundaries: Redditch (88%), Wychavon (12%). The figures below come from the council elections held on Thursday 7 May 2026 in each constituent council where they were held; for councils not in the 2026 election cycle the most recent available ward result is shown instead.

Council overlap

CouncilShare of seatProjection
Redditch
57 LSOAs
88%View projection ›
Wychavon
8 LSOAs
12%

Recent council by-elections

Council ward by-elections held inside this seat, most recent first. The result column shows which party won; the share column shows the top three parties’ vote shares on the day.

DateWardResultTop 3 vote shares
6 Sep 2024Harvington & Norton
Wychavon
Ind GAIN from Con

Most recent council ward results

Latest council winner per ward. Where the council held a May 2026 election, those results are shown; otherwise we show the most recent available ward result (via DCLEAPIL, 2014-2024), or, where the seat was uncontested at the last election, the current sitting councillor from OpenCouncilData. The "Shift since GE2024" column is only computed for May 2026 results - earlier council votes pre-date the GE, so no directional shift is shown.

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout

Projection trajectory

PollCheck's projection for Redditch at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won Redditch at past general elections?

2024 result is on current boundaries. The 2019 row is the UK Parliament's notional recalculation onto the 2024 boundaries (directly comparable to 2024). The 2010, 2015 and 2017 rows are on the boundaries in force at the time and aren't directly comparable.

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010Con gain from LabKaren Lumley30.3%43.5%17.6%3.4% UKIP0.9%4.4%5,82166.1%
2015Con holdKaren Lumley31.1%47.1%3.1%16.2% UKIP2.2%0.4%7,05467.3%+1.2
2017Con holdRachel Maclean36.0%52.3%2.6%3.0% UKIP0.8%5.2%7,36370.2%+2.9
2019notionalConservative winnerRachel Maclean 2019 MP, pre-review boundary25.9%64.7%6.4%-3.0%-18,42367.9%-2.3
2024Lab gain from ConChris Bloore34.9%33.1%5.1%20.1% Ref5.0%1.8%78959.6%-8.3

Earlier years are on pre-2024 boundaries; comparable results on the new boundary will be added when sourced.

Constituencies most like Redditch

Five seats with similar demographic profiles to Redditch. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

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