Constituency profile

Redditch

West Midlands · County constituency

Chris Bloore MP
Sitting MP

Chris Bloore

Labour

First elected July 2024

Current PollCheck projection

Region & type
West Midlands
County constituency
Last 5 GE winners
CCCCL
Conservative 4/5, Labour 1/5
EU referendum 2016
61.0% Leave
UK average 51.9%; +9.1pp above mean
Current outlook
Reform UK +3.7pp
Vulnerability score 8/10 (Labour projected to lose)
MidlandsStrong Leave areaWorking-class profile

About the Redditch constituency

Redditch is a county constituency in the West Midlands. The sitting MP is Chris Bloore (Labour), first elected in July 2024. At the 2024 general election, Labour won with 35.0% to 33.1% for the Conservatives, a majority of 789 votes on a 59.6% turnout. PollCheck's current projection, at the seven-poll average, has Reform UK on 32.0% and the Conservatives on 28.3%, a margin of 3.7 points - a projected change of hands from Labour.

Who lives in Redditch? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
61.0%
UK average ~52%
Degree or above
27.1%
UK average ~34%
No qualifications
20.2%
UK average ~18%
Owner-occupied
65.9%
UK average ~63%
Renting (social + private)
33.1%
UK average ~36%
Median age
41.5
UK median ~40
Age 65+
23.7%
UK average ~19%
Age 18-34
28.7%
UK average ~28%

How did Redditch vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

Lab gain from Con · majority 789 votes (1.9pp) · turnout 59.6%

Current projection

If a general election were held today, at current poll average

Map of Redditch

Switch between GE2024 ward winners (modelled estimates, ~4pp average error) and a demographic view from the 2021 Census. Hover any area for detail. How the map is built ›

Council layer (not Westminster)

Redditch within Redditch and Wychavon

Redditch crosses council boundaries: Redditch (88%), Wychavon (12%). The figures below are from the 7 May 2026 council elections where held, otherwise the most recent available ward result. About this layer ›

Council overlap

CouncilShare of seatProjection
Redditch
57 LSOAs
88%View projection ›
Wychavon
8 LSOAs
12%

Recent council by-elections

Council ward by-elections held inside this seat, most recent first. The result column shows which party won; the share column shows the top three parties’ vote shares on the day.

DateWardResultTop 3 vote shares
6 Sep 2024Harvington & Norton
Wychavon
Ind GAIN from Con

Most recent council ward results

Latest council winner per ward - May 2026 results where the council voted, otherwise the most recent available result. How this table is sourced ›

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout
Astwood Bank & FeckenhamConservative 39.0%vs Labour 30.4%May 2026 Reform 36.8%vs Conservative 31.9%
Conservative→Reform
+12.6pp
45.1%
Batchley & BrockhillLabour 38.9%vs Conservative 30.1%May 2026 Reform 39.8%vs Labour 20.4%
Labour→Reform
+19.6pp
35.2%
CentralLabour 43.2%vs Conservative 27.0%May 2026 Labour 30.6%vs Reform 28.8%
Labour share
-12.7pp
30.8%
DodderhillConservative 38.0%vs Labour 27.5%2023 Conservative 59.5%vs Green 40.5%-29.5%
Greenlands & LakesideLabour 38.1%vs Conservative 28.1%May 2026 Reform 40.8%vs Labour 24.5%
Labour→Reform
+15.8pp
35.2%
Harvington & NortonConservative 39.0%vs Labour 28.8%2023 Conservative 54.1%vs Lib Dem 30.8%-38.0%
Headless Cross & OakenshawConservative 33.8%vs Labour 33.5%May 2026 Reform 39.3%vs Labour 19.7%
Conservative→Reform
+17.5pp
42.7%
InkberrowConservative 40.3%vs Labour 27.5%2023 Conservative 60.0%vs Green 28.8%-39.0%
Matchborough & WoodrowLabour 36.1%vs Conservative 30.4%May 2026 Reform 42.6%vs Conservative 20.4%
Labour→Reform
+18.6pp
29.5%
WinyatesConservative 34.1%vs Labour 33.6%May 2026 Reform 45.6%vs Conservative 18.2%
Conservative→Reform
+19.4pp
39.1%

Projection trajectory

PollCheck's projection for Redditch at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won Redditch at past general elections?

2024 and notional 2019 rows are on current boundaries; 2010-2017 rows are on the boundaries in force at the time. More on boundaries ›

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010Con gain from LabKaren Lumley30.3%43.5%17.6%3.4% UKIP0.9%4.4%5,82166.1%
2015Con holdKaren Lumley31.1%47.1%3.1%16.2% UKIP2.2%0.4%7,05467.3%+1.2
2017Con holdRachel Maclean36.0%52.3%2.6%3.0% UKIP0.8%5.2%7,36370.2%+2.9
2019notionalConservative winnerRachel Maclean 2019 MP, pre-review boundary25.9%64.7%6.4%-3.0%-18,42367.9%-2.3
2024Lab gain from ConChris Bloore34.9%33.1%5.1%20.1% Ref5.0%1.8%78959.6%-8.3

Earlier years are on pre-2024 boundaries; comparable results on the new boundary will be added when sourced.

Constituencies most like Redditch

Five seats with similar demographic profiles to Redditch. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

Every figure on this page is computed from the sources below. Read the full methodology ›

Show full source list
  • 2024 general election results · UK Parliament Election Results portal and House of Commons Library briefing CBP-10009.
  • Notional 2019 results on 2024 boundaries · UK Parliament Election Results portal. Recalculated by Parliament; carries assumptions about how 2019 voters would have distributed across the redrawn boundaries.
  • Historic general election results (2010-2017) · House of Commons Library historic results files (on the boundaries in force at the time).
  • Ward-level GE2024 estimates · Britain Elects / New Statesman - article by Ben Walker, underlying spreadsheet. Modelled from constituency totals; average ~4pp per-ward MoE.
  • May 2026 council ward results · Democracy Club via PollCheck's locals 2026 dataset.
  • Earlier council ward results (2014-2024) · DCLEAPIL v1.0 (Jason Leman, drawing on Andrew Teale's LEAP dataset and Democracy Club).
  • Demographics · ONS Census 2021 (England and Wales), aggregated to constituency level using the ONS LSOA21 -> PCON24 best-fit lookup.
  • EU referendum 2016 estimates · Constituency-level Leave vote estimates (Hanretty 2017 method).
  • MP details and Cabinet roles · UK Parliament Members API. MP photos are fetched live from the same source.
  • Boundary geometry and lookups · ONS Open Geography Portal (PCON24 boundaries, LSOA21 boundaries, LSOA21-WD24-LAD24 best-fit lookup).
  • Current projection and trajectory · PollCheck's demographic swingometer applied to the rolling 7-poll average from aggregated GB polls. Not a true MRP - vote-share movements are applied through per-constituency sensitivity multipliers derived from demographic regressions.

If you spot a data issue, please let us know.