Constituency profile

Stoke-on-Trent South

West Midlands · County constituency

Dr Allison Gardner MP
Sitting MP

Dr Allison Gardner

Labour

MP since July 2024

Current PollCheck projection

Region & type
West Midlands
County constituency
Last 5 GE winners
LLCCL
Labour 3/5, Conservative 2/5
EU referendum 2016
71.1% Leave
UK average 51.9%; +19.2pp above mean
Current outlook
Reform UK +2.5pp
Vulnerability score 7/10 (Labour projected to lose)
MidlandsStrong Leave areaWorking-class profile

About the Stoke-on-Trent South constituency

Stoke-on-Trent South is a county constituency in the West Midlands. The sitting MP is Dr Allison Gardner (Labour), MP since July 2024. At the 2024 general election, Labour won with 34.7% to 33.2% for the Conservatives, a majority of 627 votes on a 58.5% turnout. PollCheck's current projection, at the seven-poll average, has Reform UK on 31.1% and Labour on 28.6%, a margin of 2.5 points - a projected change of hands from Labour.

Who lives in Stoke-on-Trent South? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
71.1%
UK average ~52%
Degree or above
25.9%
UK average ~34%
No qualifications
22.9%
UK average ~18%
Owner-occupied
70.1%
UK average ~63%
Renting (social + private)
29.3%
UK average ~36%
Median age
43.7
UK median ~40
Age 65+
27.0%
UK average ~19%
Age 18-34
26.3%
UK average ~28%

How did Stoke-on-Trent South vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

Lab gain from Con · majority 627 votes (1.5pp) · turnout 58.5%

Current projection

If a general election were held today, at current poll average

Map of Stoke-on-Trent South

Switch between GE2024 ward winners (modelled estimates, ~4pp average error) and a demographic view from the 2021 Census. Hover any area for detail. How the map is built ›

Council layer (not Westminster)

Stoke-on-Trent South within Stoke-on-Trent and Stafford and 1 other council

Stoke-on-Trent South crosses council boundaries: Stoke-on-Trent (72%), Stafford (16%), Staffordshire Moorlands (12%). None of the constituent councils were due to vote in 2026, so the figures below are the most recent ward results with vote counts available. About this layer ›

Council overlap

CouncilShare of seat
Stoke-on-Trent
44 LSOAs
72%
Stafford
10 LSOAs
16%
Staffordshire Moorlands
7 LSOAs
12%

Recent council by-elections

Council ward by-elections held inside this seat, most recent first. The result column shows which party won; the share column shows the top three parties’ vote shares on the day.

DateWardResultTop 3 vote shares
9 May 2024Meir North
Stoke-on-Trent
Lab HOLDLab 54% Other 25% Con 21%

Most recent council ward results

Latest council winner per ward - May 2026 results where the council voted, otherwise the most recent result with vote counts available. How this table is sourced ›

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout
BarlastonConservative 38.1%vs Labour 28.8%2023 Conservative 54.0%vs Labour 30.7%-30.1%
BlurtonLabour 35.8%vs Conservative 33.6%2023 Conservative 52.9%vs Labour 37.2%-28.0%
CheckleyConservative 33.0%vs Labour 28.6%2023 Independent 39.9%vs Conservative 37.2%-42.6%
Dresden & FlorenceLabour 39.1%vs Conservative 28.7%2023 Others 49.5%vs Labour 40.2%-27.1%
ForsbrookLabour 32.9%vs Conservative 30.1%2023 Conservative 56.6%vs Labour 15.7%-42.5%
FulfordConservative 31.9%vs Labour 27.8%2023 Lib Dem 44.1%vs Conservative 42.9%-34.3%
Hanford, Newstead & TrenthamConservative 36.8%vs Labour 34.9%2023 Conservative 57.6%vs Labour 32.0%-33.4%
HollybushLabour 42.3%vs Conservative 28.2%2023 Labour 55.2%vs Conservative 34.4%-24.9%
Lightwood North & NormacotLabour 39.3%vs Conservative 35.0%2023 Conservative 57.0%vs Labour 43.0%-60.1%
Longton & Meir Hay SouthLabour 40.1%vs Conservative 30.1%2023 Labour 55.5%vs Conservative 44.5%-26.8%
Meir Hay North, Parkhall & Weston CoyneyLabour 32.8%vs Conservative 29.7%2023 Conservative 61.8%vs Labour 38.2%-23.9%
Meir NorthLabour 39.9%vs Reform 24.8%2023 Labour 52.3%vs Others 30.1%-18.8%
Meir ParkConservative 44.2%vs Labour 28.0%2023 Conservative 73.5%vs Labour 19.4%-33.1%
Meir SouthLabour 38.8%vs Conservative 29.1%2023 Conservative 52.5%vs Labour 47.5%-29.3%
Swynnerton & OultonConservative 34.0%vs Labour 31.6%2023 Conservative 39.6%vs Labour 25.3%-39.0%

Projection trajectory

PollCheck's projection for Stoke-on-Trent South at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won Stoke-on-Trent South at past general elections?

2024 and notional 2019 rows are on current boundaries; 2010-2017 rows are on the boundaries in force at the time. More on boundaries ›

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010Lab holdRobert Flello38.8%28.4%15.9%3.4% UKIP-13.6%4,13058.6%
2015Lab holdRobert Flello39.2%32.7%3.3%21.2% UKIP2.6%1.0%2,53957.4%-1.2
2017Con gain from LabJack Brereton47.5%49.1%1.9%-1.5%-66363.1%+5.7
2019notionalConservative winnerJack Brereton 2019 MP, pre-review boundary29.6%62.5%6.2%-1.6%0.1%15,39367.0%+3.9
2024Lab gain from ConAllison Gardner34.7%33.2%3.9%21.6% Ref2.9%3.6%62758.5%-8.5

Earlier years are on pre-2024 boundaries; comparable results on the new boundary will be added when sourced.

Constituencies most like Stoke-on-Trent South

Five seats with similar demographic profiles to Stoke-on-Trent South. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

Every figure on this page is computed from the sources below. Read the full methodology ›

Show full source list
  • 2024 general election results · UK Parliament Election Results portal and House of Commons Library briefing CBP-10009.
  • Notional 2019 results on 2024 boundaries · UK Parliament Election Results portal. Recalculated by Parliament; carries assumptions about how 2019 voters would have distributed across the redrawn boundaries.
  • Historic general election results (2010-2017) · House of Commons Library historic results files (on the boundaries in force at the time).
  • Ward-level GE2024 estimates · Britain Elects / New Statesman - article by Ben Walker, underlying spreadsheet. Modelled from constituency totals; average ~4pp per-ward MoE.
  • May 2026 council ward results · Democracy Club via PollCheck's locals 2026 dataset.
  • Earlier council ward results (2014-2024) · DCLEAPIL v1.0 (Jason Leman, drawing on Andrew Teale's LEAP dataset and Democracy Club).
  • Demographics · ONS Census 2021 (England and Wales), aggregated to constituency level using the ONS LSOA21 -> PCON24 best-fit lookup.
  • EU referendum 2016 estimates · Constituency-level Leave vote estimates (Hanretty 2017 method).
  • MP details and Cabinet roles · UK Parliament Members API. MP photos are fetched live from the same source.
  • Boundary geometry and lookups · ONS Open Geography Portal (PCON24 boundaries, LSOA21 boundaries, LSOA21-WD24-LAD24 best-fit lookup).
  • Current projection and trajectory · PollCheck's demographic model at the rolling 7-poll average from aggregated GB polls, built from the British Election Study Internet Panel (Fieldhouse et al.), Census 2021 (ONS) and Scotland's Census 2022 (NRS). The trajectory was recalculated with the current model, introduced in autumn 2026.

If you spot a data issue, please let us know.