Constituency profile

Bournemouth West

South West · Borough constituency · Bournemouth, Christchurch and Poole borough

Jessica Toale MP
Sitting MP

Jessica Toale

Labour

First elected July 2024

Current PollCheck projection

Region & type
South West
Borough constituency, Bournemouth, Christchurch and Poole council
Last 5 GE winners
CCCCL
Conservative 4/5, Labour 1/5
EU referendum 2016
57.7% Leave
UK average 51.9%; +5.8pp above mean
Current outlook
Reform UK +7.3pp
Vulnerability score 9/10 (Labour projected to lose)
SouthernLeave-leaning

About the Bournemouth West constituency

Bournemouth West is a borough constituency in the South West, covering most or all of Bournemouth, Christchurch and Poole. The sitting MP is Jessica Toale (Labour), first elected in July 2024.

At the 2024 general election, Labour won Bournemouth West with 36.4% of the vote, ahead of the Conservatives on 28.3%, a majority of 3,224 votes. Turnout was 56.1%.

If a general election were held today, PollCheck's projection at the current seven-poll average has Reform UK on 31.5% and Labour on 24.2% in Bournemouth West, a margin of 7.3 points, a projected change from Labour since 2024. The projection updates automatically as new polls are added.

Demographically, Bournemouth West is a Leave-leaning area (an estimated 57.7% voted Leave in 2016). About 30.7% of residents hold a degree, 55.1% of homes are owner-occupied, and the seat has a median age of about 38 (2021 Census).

Across the last 5 general elections on record, the seat has been won by the Conservatives 4 times, Labour 1 time (earlier years may be on predecessor boundaries).

Who lives in Bournemouth West? Constituency demographics

From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.

Leave vote 2016
57.7%
UK average ~52%
Degree or above
30.7%
UK average ~34%
No qualifications
15.9%
UK average ~18%
Owner-occupied
55.1%
UK average ~63%
Renting (social + private)
44.3%
UK average ~36%
Median age
37.5
UK median ~40
Age 65+
20.7%
UK average ~19%
Age 18-34
37.9%
UK average ~28%

How did Bournemouth West vote in 2024 and how would it vote now?

2024 vote shares from the HoC Library. Current projection is at the 7-poll average.

2024 general election

Lab gain from Con · majority 3,224 votes (8.1pp) · turnout 56.1%

Current projection

If a general election were held today, at current poll average

Map of Bournemouth West

Switch between ward-level 2024 election winners and a demographic view. Ward winners are Britain Elects' / New Statesman modelled estimates with an average ~4pp margin of error per ward. The demographic view splits the seat into small neighbourhoods (around 1,500 residents each, from the 2021 Census). Hover any area for detail.

Council layer (not Westminster)

Bournemouth West within Bournemouth, Christchurch and Poole

The Westminster constituency of Bournemouth West sits entirely within Bournemouth, Christchurch and Poole Council. Local council elections are a separate ballot from Westminster general elections - English councils rotate their election cycles and Bournemouth, Christchurch and Poole was not due to vote in 2026, so the figures below show the most recent council ward results available.

Council overlap

CouncilShare of seat
Bournemouth, Christchurch and Poole
63 LSOAs
100%

Recent council by-elections

Council ward by-elections held inside this seat, most recent first. The result column shows which party won; the share column shows the top three parties’ vote shares on the day.

DateWardResultTop 3 vote shares
12 Sep 2025Talbot & Branksome Woods
Bournemouth, Christchurch and Poole
LD GAIN from Con—

Most recent council ward results

Latest council winner per ward. Where the council held a May 2026 election, those results are shown; otherwise we show the most recent available ward result (via DCLEAPIL, 2014-2024), or, where the seat was uncontested at the last election, the current sitting councillor from OpenCouncilData. The "Shift since GE2024" column is only computed for May 2026 results - earlier council votes pre-date the GE, so no directional shift is shown.

Ward GE2024 winner Latest council winner Shift since GE2024 Turnout

Projection trajectory

PollCheck's projection for Bournemouth West at each of the last 60 GB polls. Hover the chart for the underlying poll details.

Who has won Bournemouth West at past general elections?

2024 result is on current boundaries. The 2019 row is the UK Parliament's notional recalculation onto the 2024 boundaries (directly comparable to 2024). The 2010, 2015 and 2017 rows are on the boundaries in force at the time and aren't directly comparable.

Year Result MP Lab Con LD Right (Ref/UKIP) Green Other Majority Turnout
2010Con holdConor Burns14.8%45.1%31.7%7.2% UKIP-1.1%5,58358.1%
2015Con holdConor Burns17.7%48.2%7.9%18.5% UKIP7.4%0.2%12,41058.0%-0.1
2017Con holdConor Burns36.2%53.5%6.6%-2.8%0.9%7,71160.8%+2.8
2019notionalConservative winnerConor Burns 2019 MP, pre-review boundary31.8%53.6%10.1%-4.5%-9,94163.5%+2.7
2024Lab gain from ConJessica Toale36.4%28.3%10.9%16.9% Ref6.6%0.9%3,22456.1%-7.4

Earlier years are on pre-2024 boundaries; comparable results on the new boundary will be added when sourced.

Constituencies most like Bournemouth West

Five seats with similar demographic profiles to Bournemouth West. Politics shown for context.

What would change this seat?

Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.

Related

Sources

If you spot a data issue, please let us know.