Kingswinford and South Staffordshire
West Midlands · County constituency
About the Kingswinford and South Staffordshire constituency
Kingswinford and South Staffordshire is a county constituency in the West Midlands, spanning parts of South Staffordshire, Dudley and neighbouring councils. The sitting MP is Mike Wood (Conservative), first elected in May 2015.
At the 2024 general election, the Conservatives won Kingswinford and South Staffordshire with 40.3% of the vote, ahead of Labour on 26.3%, a majority of 6,303 votes. Turnout was 63.1%.
If a general election were held today, PollCheck's projection at the current seven-poll average has the Conservatives on 38.7% and Reform UK on 33.2% in Kingswinford and South Staffordshire, a margin of 5.5 points. The projection updates automatically as new polls are added.
Demographically, Kingswinford and South Staffordshire is a strongly Leave-voting area (an estimated 67.8% voted Leave in 2016). About 30.3% of residents hold a degree, 77.9% of homes are owner-occupied, and the seat has a median age of about 49 (2021 Census).
Across the most recent general elections on record here, the seat has been won by the Conservatives each time.
Who lives in Kingswinford and South Staffordshire? Constituency demographics
From the 2021 Census and 2016 EU referendum estimates. Constituency-level data on 2024 boundaries.
How did Kingswinford and South Staffordshire vote in 2024 and how would it vote now?
2024 vote shares from the HoC Library. Current projection is at the 7-poll average.
2024 general election
Current projection
Map of Kingswinford and South Staffordshire
Switch between ward-level 2024 election winners and a demographic view. Ward winners are Britain Elects' / New Statesman modelled estimates with an average ~4pp margin of error per ward. The demographic view splits the seat into small neighbourhoods (around 1,500 residents each, from the 2021 Census). Hover any area for detail.
Kingswinford and South Staffordshire within South Staffordshire and Dudley
Kingswinford and South Staffordshire crosses multiple council boundaries: South Staffordshire (56%), Dudley (44%). The figures below come from the council elections held on Thursday 7 May 2026 in each constituent council where they were held; for councils not in the 2026 election cycle the most recent available ward result is shown instead.
Council overlap
| Council | Share of seat | Projection |
|---|---|---|
| South Staffordshire | 56% | — |
| Dudley | 44% | View projection › |
Most recent council ward results
Latest council winner per ward. Where the council held a May 2026 election, those results are shown; otherwise we show the most recent available ward result (via DCLEAPIL, 2014-2024), or, where the seat was uncontested at the last election, the current sitting councillor from OpenCouncilData. The "Shift since GE2024" column is only computed for May 2026 results - earlier council votes pre-date the GE, so no directional shift is shown.
| Ward | GE2024 winner | Latest council winner | Shift since GE2024 | Turnout |
|---|
Projection trajectory
PollCheck's projection for Kingswinford and South Staffordshire at each of the last 60 GB polls. Hover the chart for the underlying poll details.
Who has won Kingswinford and South Staffordshire at past general elections?
2024 result is on current boundaries. The 2019 row is the UK Parliament's notional recalculation onto the 2024 boundaries (directly comparable to 2024). The 2010, 2015 and 2017 rows are on the boundaries in force at the time and aren't directly comparable.
| Year | Result | MP | Lab | Con | LD | Majority | Turnout |
|---|---|---|---|---|---|---|---|
| 2010predecessor | Con hold | Gavin Williamson South Staffordshire MP | 20.3% | 53.2% | 16.7% | 16,590 | 68.3% |
| 2015predecessor | Con hold | Gavin Williamson South Staffordshire MP | 18.4% | 59.4% | 2.9% | 20,371 | 68.2%-0.1 |
| 2017predecessor | Con hold | Gavin Williamson South Staffordshire MP | 25.3% | 69.8% | 2.6% | 22,733 | 69.6%+1.4 |
| 2019notional | Conservative winner | Gavin Williamson South Staffordshire MP, pre-review boundary | 16.8% | 74.3% | 5.3% | 29,355 | 71.0% |
| 2024 | Con hold | Mike Wood | 26.3% | 40.3% | 4.6% | 6,303 | 63.1%-7.9 |
Kingswinford and South Staffordshire was created or substantially redrawn by the 2023 boundary review. Pre-2024 rows below are for the predecessor seat South Staffordshire (the seat that covered most of this area), so vote shares and majorities aren’t directly comparable to the post-2024 figures.
Constituencies most like Kingswinford and South Staffordshire
Five seats with similar demographic profiles to Kingswinford and South Staffordshire. Politics shown for context.
- ↑Owner-occupied77.9 / 77.5vs 61.9
- ↑Leave67.8 / 64.7vs 53.2
- ↑Age 65+31.4 / 30.7vs 22.7
- ↑Leave67.8 / 69.1vs 53.2
- ↑Owner-occupied77.9 / 75.7vs 61.9
- ↓Under 3522.8 / 23.2vs 30.2
- ↑Owner-occupied77.9 / 75.4vs 61.9
- ↓Private rent10.4 / 11.0vs 20.2
- ↓Under 3522.8 / 23.0vs 30.2
- ↑Owner-occupied77.9 / 77.1vs 61.9
- ↓Private rent10.4 / 11.8vs 20.2
- ↑Leave67.8 / 61.0vs 53.2
- ↑Owner-occupied77.9 / 74.5vs 61.9
- ↓Private rent10.4 / 11.7vs 20.2
- ↑Leave67.8 / 60.1vs 53.2
What would change this seat?
Move the sliders to set national vote shares. The per-seat projection updates live. Reset returns to the current 7-poll average.
Related
Sources
- 2024 general election results · UK Parliament Election Results portal and House of Commons Library briefing CBP-10009.
- Notional 2019 results on 2024 boundaries · UK Parliament Election Results portal. Recalculated by Parliament; carries assumptions about how 2019 voters would have distributed across the redrawn boundaries.
- Historic general election results (2010-2017) · House of Commons Library historic results files (on the boundaries in force at the time).
- Ward-level GE2024 estimates · Britain Elects / New Statesman - article by Ben Walker, underlying spreadsheet. Modelled from constituency totals; average ~4pp per-ward MoE.
- May 2026 council ward results · Democracy Club via PollCheck's locals 2026 dataset.
- Earlier council ward results (2014-2024) · DCLEAPIL v1.0 (Jason Leman, drawing on Andrew Teale's LEAP dataset and Democracy Club).
- Demographics · ONS Census 2021 (England and Wales), aggregated to constituency level using the ONS LSOA21 -> PCON24 best-fit lookup.
- EU referendum 2016 estimates · Constituency-level Leave vote estimates (Hanretty 2017 method).
- MP details and Cabinet roles · UK Parliament Members API. MP photos are fetched live from the same source.
- Boundary geometry and lookups · ONS Open Geography Portal (PCON24 boundaries, LSOA21 boundaries, LSOA21-WD24-LAD24 best-fit lookup).
- Current projection and trajectory · PollCheck's demographic swingometer applied to the rolling 7-poll average from aggregated GB polls. Not a true MRP - vote-share movements are applied through per-constituency sensitivity multipliers derived from demographic regressions.
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